Travel Connect

Visual Identity, branding, illustrations,  prototype 

Travel Connect is a mobile app with web access for backpackers, bloggers and tourists. The app focusses on recording your NYC tour. 

Visual Identity, branding, illustrations,  prototype 

The process started off with a 2-hour workshop with the client to understand their business requirements and brand positioning. After that, a complete market analysis was done and the client was provided with Key messages, Initial Concepts and Brand Voice. Later on, Visual Designs were developed and we moved onto the user flows and user experience exercises for the App Prototype. The illustration style was decided during the Branding phase however they were created in the end for the Application. 

We don't own "I love NYC" design. it is used as a placeholder. this design is by Milton Glaser, who we deeply appreciate. 

© 2020 by MuseofDesign. All right reserved Sana Tayyab